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When Bodog lost its domains and had to convert over to NewBodog.com there was much speculation over how this would impact the company. Well, now we have some answers. To be honest, I was a little surprised.
On Sept 1st, Bodog (or NewBodog . . . depending on how you look at it) slipped to its lowest point following the yanking of its domains. On Sept 1 their peak traffic (as reported by PokerSiteScout) dropped to 1636 peak players. That was down from 2024 a week prior on Aug 25. So, the immediate impact was a massive 19% drop. But if we look at how they’ve weathered the storm since then we see that a week after the Sept 1 whacking they were back up to 1924. Still short of their 2024 number but this was a 5% drop which is within the normal variance of most week over week numbers. Perhaps a more compelling story is that on Sept 11, Bodog posted peak numbers of 2474 which put them at a 22% increase from Sept 1. Of course, these are not like comparisons because we were comparing Sat to Sat numbers and now we’re comparing Sat to Tues numbers. In fact, if we go back to Aug 21st then Bodog had posted a 2535 peak which means overall Tues numbers are down instead of up. All in all though I think it demonstrates that Bodog has shown the ability to bounce back here.
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Hi, my name is Bill Rini and this is my poker blog. I've been blogging about poker and the poker industry since around 2003-ish. Like most people I started out playing poker as entertainment in home games whenever we wanted to sit around and smoke cigars, drink beer, and eat pizza, and needed a good excuse. I started playing online shortly after the first online card rooms opened and it wasn't long before I was playing 20, 30, or even 40 hours a week or more. One day I received a phone call about a program manager position at Tiltware which was the company that consulted to Full Tilt Poker on software development and marketing. After Tiltware I spent about 2.5 years working at Party Poker where I was the poker room manager.
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They have really been able to stick up there. Thats really good after such a dissapointment!