Stop the Madness


I recently ran across a news story (?) that Lady Gaga has been invited to play in the Irish Poker Festival. She was also invited to play in the Asian Poker Tour in Macau. US Olympic gold medalist Michael Phelps has been invited twice to play in the Asian Poker Tour.

The only problem is that it’s just an invite. You can invite anyone to anything. I invite President Obama to my next home game. I invite Winston Churchill to guest post from the dead on my blog. Fire up the press releases.

Now, I know the person who invited Phelps and Gaga to the APT event and even though he’s a friend of mine I warned him in Macau I was going to have to bust his balls on this one. See the trend you’re starting? Now every tournament trying to drum up press is going to invite a celebrity to their event because seemingly credible news outlets actually run the story.

I’m unsure what baffles me more; that poker tours/festivals resort to such tactics or the press actually running these PR stunts as news. WL, shame on you and what you’ve started. Now go lash yourself with a wet noodle and get back to writing press releases that I’ll never read :-)

Photo cred to kindofadraag

Bill Rini

Bill Rini has been working in the online poker industry since 2004. He was a product manager for poker at Full Tilt and was the poker room manager at PartyPoker. Currently, Bill is the Head of Online Poker for WSOP.   Bill has been blogging about online poker since 2003 and is considered one of the leading authorities on the online poker industry.   "I like What Bill Rini said in his blog" - Doyle Brunson   "In other news, we had Bill Rini write an absolutely home run blog." Daniel Negreanu   "Industry insider Bill Rini has one of the most popular blogs in poker, with thousands of subscribers and fans regularly coming back for his universally respected insight into the industry" - Barry Carter (News editor for PokerStrategy, Co-Author: The Mental Game of Poker)

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3 Responses

  1. Rzitup says:


  2. Bill Rini says:

    Shhh . . . don’t let WL hear that :-)

  3. BigT says:

    Don’t forget that even if they decline the invitation you can still “Feature” them. You can even call the phone call where they decline an “Exclusive Interview”. Or maybe make the event “inspired by” said individual.

    In a similar vein you can offer a poker competition with a prize pool “all the way up to $10mil”. If only two people sign up for $100, well, $200 is still “up to $10mil”.